New And Improved Miss Mustard Seed’s® Milk Paint
Here at Miss Mustard Seed’s® Milk Paint, it’s our mission to provide quality refinishing products that are safe for our customers to use, good for the planet and represent our deep love for the simple beauty of MilkPaint™.
Since the day our line acquired new ownership, we have been deep in the MMSMP lab, REbranding, REformulating and REpackaging our beloved line of refinishing products. After months and months of development, we are proud as punch to RElaunch the Miss Mustard Seed’s® Milk Paint brand!
Over the next weeks, we’ll be REacquainting you with our line. We’ll WOW your socks off with brand new products and share how we’ve improved your all-time favorites.
Let’s kick this off with the first product, straight from the MMSMP lab, our freshly reformulated MilkPaint™!
A New Name - MilkPaint™
Our REformulated MilkPaint™ has so many new features that we decided to give it a slightly new name too! Everyone, say hello to MilkPaint™!
As a matter of fact, all of the new and redeveloped products in our line will have super cool new names. Our Furniture Wax is now MilkWax™, Hemp Oil has become MilkOil™, etc. We’ll introduce you to all of them over the next few weeks, so make sure you subscribe to our email newsletter and stay up to date!
MilkPaint™ Goes Green
We’re all about clean, chemical-free living. That’s why you won’t find any harmful ingredients in our paint! Our new formula is made from four 100% natural ingredients that you can actually pronounce - casein (milk protein), lime (calcium hydroxide), natural pigments and plant-based filler.
That’s literally all that’s in our paint. Nothing more, nothing less (except all of the endless possibilities packed into every pouch)!
MMSMP Ingredients
The casein is milk protein. It’s what gives MilkPaint™ its name and creamy consistency. Lime (calcium hydroxide) provides hardness and durability. Our 100% natural pigments give you an incredible range of colors.
Ooh! Speaking of our pigments, we totally revamped our color chart. Stay tuned as we release new stunning shades over the next few months! We will have 52 colors in all, providing you with an extensive selection.
Our fourth and final ingredient is organic plant-based filler. We’ve ditched the earth-based chalk and clay fillers that were in our old formula. They used to leave white specks behind in your final paint finish. This was especially noticeable with our rich and dark colors, like Typewriter and Boxwood. The old earth-based fillers were also the culprits of the lumps and chunks you would see in your mixing cup.
Now, you now can experience a MUCH smoother paint mix thanks to our organic plant-based fillers. No more chunks at the bottom of your cup! No more white specks on your Typewriter projects!
Milk painters everywhere, rejoice!!
MMS MilkPaint™ Is Now Eco-Friendly
Guess what else our organic plant-based fillers do? They make MilkPaint™ biodegradable and compostable! Now, it can safely be broken down through natural processes in the environment. You can discard it with the confidence that it won’t hurt the planet (or your septic system)!
Miss Mustard Seed’s® Milk Paint is now 100% eco-friendly.
Finally, our MilkPaint™ contains NO VOC’S. If you’re unfamiliar with the term, VOC stands for Volatile Organic Compounds. These are chemicals that are found in all sorts of products, including some strippers, paints and solvents. VOC’s can be a major source of air pollution both inside and outside your home.
When you use Miss Mustard Seed’s® Milk Paint, you can breathe easy knowing that our paint won’t produce these harmful fumes. Our MilkPaint™ has a natural (and safe) earthy smell that dissipates as the paint dries.
New MMS MilkPaint™ Dries Smoother
Our new formula will feel smoother in your mixing cup AND on the surface of your project. Now, when your MilkPaint™ dries, there will be no need to sand it! It dries much smoother than our old formula, and you won’t experience those noticeable bumps across your project.
If you want a super buttery soft finish, feel free to smooth sand with fine grit sandpaper. It’s totally up to you! Trust us though, your paint will feel amazing once it’s dry and ready for a topcoat!
New MMSMP Has Improved Color Consistency
Because of the quality of the 4 natural ingredients in our new formula, you don’t have to constantly stir MilkPaint™ as you work. Everything will stay suspended and blended, providing you with improved color consistency. This is especially noticeable in our vibrant green, Boxwood. This ensures that the color you want is the color you get!
Because MilkPaint™ is a powdered paint, there still may be very tiny streaks of pigment here and there. It’s the nature of working with a paint that is mixed by hand. In our opinion, that’s the charm of all-natural MilkPaint™! Our paint isn’t over-processed and laden with preservatives. Our 4 basic ingredients give you a gorgeous finish with subtle variations here and there, just like you’d find in nature!
MilkPaint™ Is Easier To Store
Want to call it a day and store your MilkPaint™ overnight? No problem! Cover it up and keep it on the counter. There’s no need to refrigerate it if you’re going to use it the next day. Simply uncover, stir lightly and keep creating!
Our Milk Paint™ doesn’t have any preservatives, so if you need to store your MilkPaint™ for longer than a day or two, cover it up and pop it in the refrigerator. It will keep for up to 2 weeks. You’ll need to stir it up and add a bit of water to reconstitute it when you’re ready to start working again. After 2 weeks, it’s best to make a new batch.
Food Contact Safe
Where are our spoon carvers, bowl turners and bread board makers? We’ve got great news for you! Our new MilkPaint™ formula is non-toxic and food-contact safe! This means you can use it on all of your handmade creations with confidence and peace of mind.
What Hasn’t Changed
While there are quite a few changes that we’ve made to our MilkPaint™, some things are still the same:
It’s still easy to use, even for beginners. If you can stir powder and water together, you’re good to go!
Brush strokes are virtually invisible, making it a very forgiving paint.
There are tooooons of applications like furniture, cabinets, floors, walls, brick, fabric, artwork, wooden spoons, etc.
You have full control over the consistency of your paint. Mix it thin, normal or thick.
Our growing network of fabulous and talented retailers are ready and waiting to support you.
The gorgeous colors you love are still here, and a LOT more are coming soon!
You always have the full and dedicated support of our incredible core team here at MMSMP.
HOW MUCH WE HEART MilkPaint™!
Ready to give our new MilkPaint™ formula a try? Shop with any of our fabulous retailers by clicking here!
Now go Move Mountains In Your Home™ with MMS MilkPaint™!
